Bespoke Typeface
ORIDNARY
Brand Identity for Oridnary, a creative tech studio in Gothenburg, Sweden that loves to challenge. The solution is based on spelling mistakes, a communication concept we called Challenge Ordinary. We gave them the name Oridnary, a misspelled version of ordinary – and the spelling mistakes continue all the way to the website, which auto-corrects as you scroll.
Visit the website ︎ Oridnary
Brand Identity for Oridnary, a creative tech studio in Gothenburg, Sweden that loves to challenge. The solution is based on spelling mistakes, a communication concept we called Challenge Ordinary. We gave them the name Oridnary, a misspelled version of ordinary – and the spelling mistakes continue all the way to the website, which auto-corrects as you scroll.
Visit the website ︎ Oridnary
Brand Identity, Web Design
Work completed at Bedow
Photography courtesy of Bedow
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2018
Omelett
Stockholm, Sweden
Work completed at Bedow
Photography courtesy of Bedow
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