Brand identity for Omelett, a hand-built digital photo booths supplier company in Stockholm, Sweden. The brand name, Omelett comes from a saying, ‘Säg omelett!’, which is the Swedish for ‘Say cheese!’. The identity is based on a posing typeface, Omelett Display. Each letter in this bespoke typeface family has a frame in it and have 4 different poses/alternatives. With motion graphic,  a playful and quirky identity is created that is coherent with the brand value – photo booth is where we capture the fun and special moment.

Designed at Bedow
Image: Courtesy of Bedow